Work
Selected projects.
A small selection of documented work, including a production-used AI visibility platform, a web analytics dashboard case study and a synthetic analytics demo.
All projects
Building an AI Visibility Monitoring Platform
A production-used SaaS platform for monitoring how AI engines mention brands, cite sources, and position competitors.
Brightsill console
Rebuilt first-run — setup completion up 44%
Google Data Studio: From Website Traffic to Lead Tracking
A reporting environment connecting traffic, SEO, paid campaigns and lead tracking.Analytics & SEO reporting demo
A synthetic reporting model for marketing, SEO and CRM dataTessellate identity
A mark, a type scale and rules that fit on four pagesPetrichor reporting
Four spreadsheets folded down into one screenOpen to analytics, BI and technical SEO opportunities
Have a measurement problem worth fixing?
Share the context, the decision you need to support and any deadline. I will reply with questions and a concrete next step.